From: Amir Anzur
Dean, Webpreneur Academy
Having worked in the interent economy since 1999, I realized there are three major reasons why entrepreneurs are not successful online. Either they lack the right mindset, do not have the business knowledge or simply don't understand the technology of the internet.
The aim of the course is to bring all three together to give you the best chance of being successful in the internet economy. The course is not about simply how to "poke" people to get more friends on facebook or using twitter - because those you can research yourself - but to give you the fundamentals of business and the web to create wealth for yourself.
There are three themes that run through the course: mindset, business and internet.
The course has 7 modules, going through these will take you from an absolute beginner with no technical or business knowledge to being in the top 1 % of the internet economy.
People from 11 to 67 years old have taken the course and benefited from it.
The results have been from people able to leave well paying jobs to create their own wealth online to entrepreneurs with existing businesses increasing sales to simply students having more awareness of using social media to create a better profile for themselves.
You will have the knowledge to create wealth for yourself but if you don't take any action after the course you will not be any richer!
This is NOT a course that promises you overnight success or a push button answer to creating instant wealth, but rather a course that will help you setup an actual business and use the internet to help you market it. You will see that this course will have a major impact on the way you live your online life until at least 2015. It has taken me over a decade to gather this knowledge, and I am sure this content will save you many years of learning the long way around.
No experience necessary - only belief and hard work required!
Amir
Dean, Webpreneur Academy
Module 1 - Youology: Know Yourself.
“Everybody is a genius. But, if you judge a fish by its ability to climb a tree, it will spend its whole life believing that it is stupid.” - Albert Einstein
Most people don't get what they want in life, as they never define what they want. The path to creating wealth for yourself can be a long one and if you are doing something that you don't enjoy (i.e. simply chasing money) you will not take the action to make things happen and you will not be fulfilled once you reach your financial goals.
This module will help you clarify what your own goals are and the longer term direction of your life (or the "end in mind") so that when you learn all the different business models and making wealth online you follow what you want to do, rather than simply chasing the next great "make money" idea.
In Jim Collin's "Good To Great", he talks about the hedgehog concept. Truly successful companies look for three things:
1. What they are deeply passionate about?
2. What they can be the best in the world at?
3. What can make them money?
The intersection of these is where the "hedgehog" makes companies great. We look at thinking of yourself as a company, so that you are also implementing the success strategies of successful companies. This module looks at several tools such as Steven Covey's 7 Habits of Highly Successful People to help you learn the blueprint for success.
From this module, you will learn:
✔ Habits of successful people
✔ Why people fail in achieving their goals
✔ Your career window
✔ What you are passionate about and what drives you
✔ Your personality type
✔ A better understanding of yourself and your motivations
✔ A definition of what success looks like for you (not your friends, parents or teachers!)
✔ Setting up your business and personal goals
✔ Designing your life's mindmap
✔ The mindset of an entrepreneur
✔ How to make the transition from being a wage slave to a webpreneur
✔ How to deal with rejection and failure
✔ How to pick the right friends
✔ How to come up with a business idea
Module 2 - Wealthology: Know the Game.
"You have to learn the rules of the game. And then you have to play better than anyone else."
Albert Einstein. Scientist
If you wanted to win at golf, the first thing you would do is to learn the rules of the game of golf. So if you want to create wealth, shouldn't you first study the rules of how wealth is created?
This module helps you learn:
✔ What is money
✔ How is wealth created
✔ The Simple Formula For Creating Wealth
✔ Lessons from wealth in the past century
✔ Why an average American earns over 40 times what an average Pakistani earns and how this will change
✔ Why so much wealth will be created in Africa and Middle East in the next decade
✔ An understanding of what is a brand and how brands create wealth
✔ How Eben Pagan sold over $100 million of information products online
✔ How Yaro Starak made over $40,000 by sending a few emails in a month
✔ How Diapers.com is selling over $500 million of diapers online
✔ How Darren Rowse makes close to a million dollars a year through blogging
✔ How Ryan Higa makes a few hundred thousand dollars a year through making YouTube videos
✔ Webonomics: How the internet is creating opportunities for you to create wealth
✔ How to make money through the internet
✔ What is affiliate marketing and how you can start your business without a product
✔ Internetism: How the internet is impacting the world of work, politics, relationships, education and creating opportunities for you to create wealth
✔ How to maximize your contribution to the world
Module 3 - Youism: Spread Your Ideas.
"Be yourself, everyone else is already taken."
Oscar Wilde, Author and Playwright
Jobs are more competitive to get than ever before. A few decades ago a university degree was your ticket to a job, now almost everyone gets a degree. With the flat world though you can compete from anywhere. No longer do you have to move to New York or London to get the best work. Millions of people are working from home already.
As you now know yourself and understand how wealth is created you are going to use tools such as facebook, twitter, LinkedIn, YouTube, Blogging to help brand yourself. We share some secrets on how to use these tools to get yourself a better job, potential customers or traffic for your websites.
Great for authors, speakers, coaches, musicians, consultants, job seekers as well as anyone looking to have a long term career in the internet economy.
This module talks through:
✔ How to buy yourname.com domain name
✔ How to get you@yourname.com email address and why it is important to leave yahoo, hotmail or gmail email
✔ What is hosting, servers, DNS and other technical terms simplified
✔ How to create a website without any technical expertise
✔ How to design a website without any technical expertise
✔ How to use facebook, LinkedIn, Twitter and Google Plus to generate wealth for yourself
✔ How to manage your facebook profile
✔ How to use Twitter for business
✔ Effective strategies to use the web to get a job for yourself
✔ How to be an advanced networker
✔ How to hire using the web
✔ How to position yourself as an expert and an authority in your niche
✔ How to become an author with your own book selling on Amazon.com
✔ How to become the next Oprah Winfrey
✔ How to brand yourself effectively online and offline for jobs or your own business
Module 4 - eCommerce: Do Business Online.
"Every one lives by selling something."
Robert Louis Stevenson, Author and Poet
Diapers.com sells over $500 million of diapers every year. Zappos, a company selling shoes online, got bought for a billion dollars. Amazon sells $34 billion every year online. How can you start your online business?
If you are from a country such as Kenya, Nigeria or Pakistan you might even struggle to get people to buy your products online internationally. This module will also teach you on how to open up businesses in the UK, United States or Dubai without actually having their nationality or having to visit the countries.
Imagine being able to live in the village that you do and yet make it look like you are operating from New York City or London. As more and more business go online, this module will help you to understand how you can also participate and dominate the online economy. Even if you do not use this knowledge for yourself, you can sell your services to other business owners that will pay you to help them take their business online.
This module talks through:
✔ How to setup an ecommerce website without any technical knowledge
✔ How to accept payments on your ecommerce website (including credit cards for non-American businesses!)
✔ How to deliver your products or services
✔ How to build trust so that people buy from you
✔ How to analyze your traffic sources and website performance
✔ How to create digital products to sell online
✔ How to source physical products to sell online
✔ How to sell digital and physical products
✔ How to open companies in the USA without being American
✔ How to setup companies around the world (especially UK, US & UAE)
✔ How to do fulfillment for your products
✔ Ethics of a webpreneur
Module 5 - Video, Sales & Marketing 2.0: Tell the World.
"Half the money I spend is wasted; the trouble is I don't know which half."
John Wannamaker, Retailer
The world of sales and marketing is changing from the past few decades. Whereas people used to be spending time reading local celebrity magazines, now they are watching their friends on facebook instead. Whereas people were watching television, now many are watching videos on YouTube instead.
Advertising in the physical world is difficult to measure and is usually expensive. The digital world makes it easy to track where your money is being spent.
The module will explain:
✔ How to create videos (equipment, software, uploading)
✔ Creating and editing audio and video
✔ How to create your own YouTube channel
✔ Creating pictures
✔ Giving effective presentations
✔ 6 key laws of influence
✔ The importance of sales and how to be a great salesperson
✔ How to drive traffic to your website
✔ Using facebook ads, Google Adwords, LinkedIn ads
✔ Basics of Search Engine Optimization
✔ How to write a press release and deal with press
✔ How to use offline media to drive online sales
✔ How to market to Americans/Europeans or Middle East (targeting your niche)
Module 6 - Productivity: Be Effective.
“If you love life, don’t waste time, for time is what life is made up of.”
Bruce Lee
If you were asked to dig a hole, would you use a shovel or a teaspoon? It depends - if you have a high paying beaurocratic job than a teaspoon is fine. As a webpreneur though you need to deliver more value to the world. Dig more holes, faster and you will make a bigger income.
Just because you are spending time in front of the computer or in the office, does not mean you are being effective. This module helps you understand how to be more effective. Developing these habits will double your productivity.
The module will explain:
✔ How to manage your passwords
✔ How to effectively use your internet browser
✔ How to share files between your team
✔ How to backup your data
✔ Increasing your productivity by using the right computer
✔ How to type faster
✔ How to double your reading speed
✔ How to effectively setup your home office
✔ How to stay healthy while working from home
✔ Effective habits to produce more in less time
✔ How to outsource your life
✔ How to be even more creative
✔ How to manage your email and social media effectively
✔ How to bring a culture of innovation in your life and company
✔ How to love what you do and live relatively stress free!
Module 7 - Youniversity: Learn to Learn
As we have entered the "knowledge" economy, more wealth will be created through knowledge. How can you learn more effectively? And how can you teach online while monetizing your knowledge?
This module has several strategies for making you more effective in learning and teaching.
The module will explain:
✔ How to monetize knowledge
✔ How to setup your own online university or academy (like this one!)
✔ How to learn effectively for life
✔ How to become smarter, faster
✔ How to get better grades at university or school
✔ How to create online training videos
The course was written by someone that has worked with the leading internet companies including Amazon, Google, Xbox and Microsoft as well as run several online businesses. There is no other course online or offline that will give you the insights to create wealth for yourself. Established in 2010 this course has already had hundreds of students go through it so we continously add and improve the course.